Partner Program
Your County.
Your Margins.
Your Edge.
Alpha Rings works with one independent retailer per county. If you're reading this, yours may still be available.
Check My TerritoryOnline Retailers Are Winning. Here's How You Fight Back.
Independent jewelry stores are losing men's wedding band sales to online retailers every day. Not because online rings are better — but because online retailers run 35–40% sales constantly, training customers to skip local stores and wait for a deal.
Alpha Rings is built differently. We don't run sales. Ever. Your shelf price today is your shelf price next year. And because we only work with one retailer per county, nobody in your market is undercutting you with the same ring.
The Numbers
Opening orders at 50% off retail. Reorders of $3,000+ at 55% off.
| Ring | Metal | Your Cost | Suggested Retail | Your Margin |
|---|---|---|---|---|
| The Maverick | Tungsten | $122 | $245 | ~$123 |
| The Enforcer | Tungsten | $122 | $245 | ~$123 |
| The Hitman | Tantalum | $220 | $439 | ~$219 |
| The Eclipse | Tantalum | $215 | $429 | ~$214 |
| The Boss | Black Zirconium | $313 | $625 | ~$312 |
| The Dominator | Black Tungsten/Meteorite | $345 | $689 | ~$344 |
Standard wholesale margins on premium-priced rings — meaning more dollars in your pocket per sale than a typical jewelry order. No ongoing sales to undercut your pricing. No competing partner in your county. These margins are yours to keep.
How the Partnership Works
Exclusive Territory
One Alpha Rings partner per county for 12 months, renewable if you're actively selling. We won't place another partner in your market during that time. Your counter becomes the Alpha Rings destination in your area.
The Alpha Legacy Set
Add our curated display set to your opening order for $300. You get 7–8 rings representing the full lineup — tungsten, tantalum, carbon fiber, and at least one premium piece like The Boss or The Dominator. Retail value $1,500–2,000+. When we launch Series 2, your current display rings are yours to sell at any price you choose. They've earned their scratches — and that story is part of the sell.
Direct Fulfillment to Store
In-stock rings ship to your store within 48 hours of your order. Customer wants a size you don't carry? Call us and we'll ship it directly to your store. Special order styles are available with a 5-unit minimum and a 6–8 week lead time.
Built-In Return Visits
Every Alpha Rings purchase includes a $100 trade-in credit for worn rings. That credit brings customers back to your store — not to a website. Every ring we sell has a return visit attached to it.
What You're Carrying
23 styles across 5 metals. 12 in stock and ready to ship.
Full catalog available at alpharingswholesale.com
Located in Indiana. Built for Retailers Like You.
Alpha Rings is based in Indiana. We personally tested every ring in this catalog before it made the cut. That's not marketing language. That's how we actually built this.
We're not a faceless corporation. When you call that number below, Eric answers. When you have a question about an order, Eric answers. When a customer has a warranty issue, we handle it directly so you don't have to.
We built this program for independent retailers who take their counter seriously. If that's you, let's talk.
Is Your County Still Available?
We're selective about who we work with. One partner per county means some territories are already taken. Call or text Eric right now to find out if yours is still open — and to get the full program details.
No forms. No waiting. No obligation. Just a conversation.